P&L

Conceptualization and prototyping of a new B2B magazine to include editorial and visual guidelines. Editorial and creative direction with demonstrations on exploring non-traditional story-telling methods for the team.
Autocar India

Redesigned the magazine to move away from the busy weekly UK templates to a more relaxed monthly magazine. Created a new workflow, introduced new departments to improve the magazine, and initiated a library to monetise archives.
WhatCar

Redesigning the existing magazine to make it authoritative yet friendly, sleek and elegant yet unintimidating. More a kindly mentor, than a qualified expert alone. A magazine that was functional, utilitarian, and visually appealing.
Indian Oil News

Restructure the existing newsletter to make it more inclusive and reader-friendly that would inform, build a community and work with the existing resources.